
Design Thinking for Executives and their Kids
Experience the power of design thinking in this 4-day OCAD U certificate program that brings executives and high school youth together to develop game-changing creativity.
OVERVIEW
Learn the ins and outs of design thinking
You’ll learn the design thinking process including: framing opportunities, interviewing users, creative ideation, rapid prototyping, and pitching. While you work with other senior leaders in teams, high-schoolers will also go through the process, coming together at select times for reflective (and fun!) learning.
BENEFITS FOR EXECUTIVES
For executives, drive better innovation
Get to better innovation outcomes through design thinking. You’ll leave with an idea of how to start with customers to identify breakthrough concepts that delight users and outpace competitors. With kids alongside, you'll get a refresher on big thinking that challenges conventional thinking.
BENEFITS FOR YOUR HIGH-SCHOOLERS
For kids, a chance to get future-ready
Bringing your high-school children along will give them the opportunity learn how creativity, entrepreneurship, and design thinking can unlock new possibilities that make them future-ready. They’ll leave energized, confident, and inspired to become future creative leaders.
BECOME CERTIFIED DESIGN THINKERS
A certificate from OCAD University.
You and your high-schooler will leave with a certificate from OCAD U CO, the executive education arm of Canada's largest and oldest design educational institution.
FEES
High school youth are free!
Program fees are $10,900 CAD. Kids join for free! The program fee includes tuition, course materials, and breakfast & lunch each day for both executives and kids.
Payment will be due upon acceptance to the program.
Don't have a kid of your own? Nieces, nephews, mentees, and neighbours are fine, as long as they're in high school!
EDUCATORS
Meet our educators

Executive Advisor, Doblin Canada

Manager & Instructor, Doblin Canada

Managing Director, OCAD U CO

Professor, OCAD University

Leader & Founder, Doblin Canada

OCAD U’s 142 years’ history of fostering the world’s brightest artists and designers means our learning experiences are grounded in rich expertise. That means that, unlike traditional business schools, our programs are created and delivered by designers and creatives to truly unlock new thinking and possibilities. OCAD U CO is home to one of the largest and best pools of design and innovation talent anywhere in the world. We partner with you to deliver immersive learning experiences that help your organization build the skills to use design to drive growth and resilience.

With 30+ years of deep innovation and design thinking expertise, we help companies anticipate and seize new business opportunities. Balancing strategy with exploration, discipline with creativity, and practicality with ambition, we help companies untangle gnarly problems and develop viable solutions with lasting impact.
We’ve trained senior leaders at organizations like:







