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OUR APPROACH
Futures Design is predicated on the understanding that there are many possible futures.
By considering a wide range of future possibilities, organizations broaden their horizon for opportunity and work to mitigate possible emerging risks. Our approach brings together methodologies from futures thinking, systems thinking and design thinking.
OUR METHODS
We use futures design to develop innovation and strategies with the power to impact industry and society.
FUTURE THINKING
Our Futures Design approach starts by understanding the driving forces at work today, and the multiple possible futures that we need to consider in order to build resilient strategies. Through strategic foresight, we uncover new opportunities and assess emerging risks.
Example methods:
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Trend scanning
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Scenario development
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Market analysis
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Strategic direction
SYSTEM THINKING
Through systems thinking and systemic design methodologies, we visualize the relationships between system actors and work to understand the mechanisms at play in an ecosystem. Taken together, these insights equip organizations to be more precise with their strategies.
Example methods:
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Ecosystem analysis
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System insights
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Stakeholder mapping
DESIGN THINKING
At its core, our work is centred around people. We have a whole toolbox of design-led research methods to uncover critical human factors and people insights. Through this human-centred design research, we identify the most important needs and opportunities at hand.
Example methods:
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Stakeholder journey maps
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Consumer behaviour insights
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Experience design
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Business model design
OUR OFFERINGS
